SOAR Media Pursuit Consult

The SOAR Blog

Perspectives, guides, and engineering updates from the team at SOAR Media Pursuit Consult.

Communication Technology•2026-03-01• 5 min read

How Businesses in Ghana Can Combine SMS and Email for Maximum Engagement

Why relying on a single communication channel limits your reach in Africa, and how pairing instant SMS with branded email creates an unstoppable customer connection.

Read article
SOAR PERSPECTIVES
How Businesses in Ghana Can Combine SMS and Email for Maximum Engagement
By Redeemer Jerrey Kow Williams
Digital Transformation•2026-02-18• 6 min read

Why Every Organization Needs a Unified Digital Communication Strategy

Disconnected channels create fragmented messages. Discover how modern organizations build unified digital workflows that align marketing, technology, and operations.

Read article
SOAR PERSPECTIVES
Why Every Organization Needs a Unified Digital Communication Strategy
By Redeemer Jerrey Kow Williams

Get more stories like this

Enter your email to get actionable perspectives on media strategy and African software engineering.

Media•2026-02-04• 7 min read

How Broadcast Technology & Livestreaming Are Changing Event Communication

From multi-camera switching to low-latency cloud transmission: how Ghanaian conferences, churches, and summits are expanding their global footprint.

Read article
SOAR PERSPECTIVES
How Broadcast Technology & Livestreaming Are Changing Event Communication
By Redeemer Jerrey Kow Williams
Technology•2026-01-20• 8 min read

Behind the Build: How We Engineered SoarSend for African Businesses

An architectural look into building a multi-channel SaaS messaging engine with Mobile Money integration, resilient cloud backends, and AI summarization.

Read article
SOAR PERSPECTIVES
Behind the Build: How We Engineered SoarSend for African Businesses
By Redeemer Jerrey Kow Williams
Creativity•2026-01-10• 5 min read

Why Media and Technology Are Becoming One Unified Industry

Media without technology lacks distribution and intelligence; technology without media lacks soul and narrative. Here is why SOAR operates at the intersection.

Read article
SOAR PERSPECTIVES
Why Media and Technology Are Becoming One Unified Industry
By Redeemer Jerrey Kow Williams
Ready to Scale Your Reach?

Start building and communicating with SOAR in just minutes.

Launch high-throughput SMS campaigns on SoarSend, schedule a 4K live broadcast with our MCR team, or consult our software engineers for custom digital products.

Start a ProjectLaunch SoarSend